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- The Insider Reviews team has tested thousands of products over the years.
- Sometimes, TikTok and other hotspots get amped about products we recommend, and they go viral.
- Here is a list of viral products we recommend, including sandals, skincare products, and kitchen gadget.
At Insider Reviews, it's our job to stay ahead of the trends so we can tell you about the new products that are or are not worth your money. Occasionally, the products we recommend go viral and become internet famous, whether it's on TikTok or other social media platforms. Sometimes, we are years ahead of the trend, like with the Dash Rapid Egg Cooker or the Scrub Daddy Sponge.
Below, we have compiled a running list of the products we recommend that are currently taking the internet by storm and all available on Amazon's Internet Famous! page. If you want to stay ahead of the trends, we recommend keeping your eyes on our latest reviews.
Here are 28 internet-famous products we recommend in 2022:
The Pink Stuff Cleaning Paste
As with most internet famous products these days, TikTok helped Star Drops The Pink Stuff go viral. Three of our home and kitchen reporters have put this cleaning paste to the test. Senior reporter Jenny McGrath got us all interested in the cleaner initially when she used it all over her house. Reporter Lily Alig successfully cleaned stainless steel pans and sneakers with the Pink Stuff. I used it to clean microwave and oven doors with satisfactory results.
Dash Mini Waffle Maker
The Dash Mini Waffle Maker earned the title of best miniature waffle maker in our guide to the best waffle makers. We liked its compact size and consistent browning and texture. Plus, it's available in 23 different colors and styles, including purple galaxy and white rainbow.
Black+Decker Dustbuster Cordless Handheld Vacuum
For our best handheld vacuums guide, we tested eight vacs, and the now Internet-famous Black+Decker Dustbuster Cordless Handheld Vacuum came out on top in our tests. It did well cleaning up Cheerios, flour, coffee, litter, and pet hair on carpeting, hardwood, and in the car. Best of all, it only costs $40.
Senior reporter Jenny McGrath has touted the benefits of Swedish dishcloths for several months, and it appears social media is finally catching up. Made of wood cellulose and cotton, Swedish dishcloths are a more sustainable alternative to paper towels. They're compostable, machine washable, and can last for years. They also dry quickly and get into hard-to-reach spots.
The Original Bagel Guillotine
Former fellow Anna Popp wrote about the Hoan the Original Bagel Guillotine Universal Slicer when it first took TikTok by storm. She's used it for seven years after receiving it as a Christmas present in her teens. It works pretty simply: Put your bagel in the base and press the top part down for a smoothly sliced bagel.
Suprus Electric Lighter
Several of us at Insider have tried the TikTok-famous Suprus Electric Lighter. Editor Ashley Phillips wrote about the lighter after learning about it in our roundup of products TikTok made us buy. Phillips loves the lighter and said it's "one of my favorite Amazon purchases of all time" because it's rechargeable, flameless, and fun to use.
Hatch Restore Smart Alarm Clock
Freelance reporter Suzy Hernandez is our resident alarm clock expert, and she recommends the Hatch Restore Smart Alarm Clock to people who want to create an effective bedtime routine. The Hatch Restore has over 20 light and 30 sound options to customize your wake-up and sleep routines using the app. You can also pick from a library of guided meditations.
Hamilton Beach Breakfast Sandwich Maker
Hamilton Beach Breakfast Sandwich Maker
Hamilton Beach Dual Breakfast Sandwich Maker
Senior reporter Mara Leighton was skeptical of the Hamilton Beach Breakfast Sandwich Maker when she first learned about it, but after testing it, she found it lived up to the hype. She loved that in about five minutes she could make a breakfast sandwich with melted cheese, fluffy egg, and well-toasted English muffin. Need to make two breakfast sandwiches at a time? Pick up the Hamilton Beach Dual Breakfast Sandwich Maker.
Dash Rapid Egg Cooker
The Dash Rapid Egg Cooker is always a popular buy during Amazon Prime Day, Black Friday, and Cyber Monday. I bought it as a quasi-gag gift for my foodies' group gift exchange, but the winner fell in love with it. Former editor Jen Gushue liked it because it cooked eggs faster than traditional methods and was easy to clean, use, and store. Reporter Gabbi Shaw raved about how it simplified cooking eggs, improving her breakfast experience.
ProsourceFit Acupressure Mat
Insider Reviews executive editor Sally Kaplan suffers from shoulder and back pain, so she decided to give the ProsourceFit Acupressure Mat a try to see if that could alleviate some of the pain. She found it does a great job of relieving tension, but it may not be for everyone since the shallow plastic spikes can be very uncomfortable. Still, the internet seems to be loving it right now.
Nest Candles made our roundup of the best scented candles because they make a great gift and come in simple, elegant glass holders that look great on a table, a mantle, or just about anywhere. Amazon offers 17 scents, including holiday and bamboo. You can also choose between three-wick and single-wick options.
Scrub Daddy Sponge
I learned about the Scrub Daddy Sponge from a friend who cleans homes for a living. She swore by it and used it in her daily work. It's no wonder it's become an Internet-famous cleaning tool and has earned the top spot in our guide to the best sponges. We recommend it because it's easy to hold while cleaning, dries quickly, and does the job very well.
Homesick Scented Candle
Whether we consciously recognize it or not, we pair certain odors with different memories. Homesick Scented Candles seek to unlock the memories nearest and dearest to our hearts with scents commonly associated with happy memories. Deputy editor Lauren Savoie and lead training coordinator Malarie Gokey both tested the Homesick Scented Candles, and they recommend it as a gift to college students and others who are getting started in a new palace and want a nostalgic touch of home.
Stasher Silicone Reusable Bag
Ziplock bags are useful, but it's hard to reuse them so they contribute to the microplastics found everywhere in our modern world. Enter Stasher Silicone Reusable Bags. These bags are easy to seal and can go in the freezer, oven, microwave, and dishwasher. We recommend them in our roundup of containers that keep your produce fresh for longer.
Freelance reporter Connie Chen swears by the Mighty Patch from Hero Cosmetics. She has dealt with acne since her teen years and wishes she had used these non-drying, gentle hydrocolloid patches sooner. Chen likes how portable the Mighty Patch is, and it's simple to use.
Laneige Lip Sleeping Mask
The Laneige Lip Sleeping Mask has been a favorite of the Insider Reviews team for years. Editor Jada Wong loved how "hydrated and plumped" her lips were the morning after using it. Fellow Kenedee Fowler compared the Laneige Lip Sleeping Mask to the Milani Rose Butter Lip Mask, and while they both helped lock in moisture, she liked that the Milani mask was more affordable.
Paula's Choice Skin Perfecting Liquid Exfoliant
When the internet finds a skincare product that actually works, the product tends to gain a cult following and goes viral. That's the case with Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant. Freelancer Mollie Davies tested it and noticed improvements in her skin's texture and tone in just two weeks. Watch Insider producer Celia Skvaril try it here.
Aesop Resurrection Aromatique Hand Wash
In our guide to the best hand soap, we gave Aesop Resurrection Aromatique Hand Wash the honor of "best luxury hand soap." We like that the nourishing formula leaves your hands feeling supple and moisturized. Plus, it has an enjoyable scent featuring notes of cedar, rosemary, and orange.
CeraVe Hydrating Facial Cleanser
Once again, our Insider Reviews team was ahead of the trend with the internet-famous CeraVe Hydrating Facial Cleanser. Freelance reporter Chase McPeak is a former men's grooming editor, and his personal-favorite face wash is CeraVe because its' gentle, provides all-day hydration, and works well on sensitive skin. That's why it's also a tip pick in our guide to the best face washes for sensitive skin.
Birkenstock Arizona Essentials EVA Sandal
Kaplan used to wear leather Birkenstocks, but now, she only buys this Birkenstock sandal that's taken social media by storm. She recommends these lightweight sandals for summer travel and just for daily life. Since they come in more than 30 colors, you might want to pick up a few to match an array of outfits.
Carhartt Men's Knit Cuffed Beanie
The Carhartt Men's Knit Cuffed Beanie is the best affordable option in our guide to the best beanies. We think it lives up to the hype because it's inexpensive and has a snug fit. And while it's listed as a men's hat, people of all genders will appreciate the feel. Amazon has 25 different color options to pick from, with black and dark brown among the most popular.
Teva Sandals are another popular item on the Insider Reviews team and have been a low-key viral item for several years. We like that they provide the ideal combination of support, durability, and comfort. Teva Sandals come in various styles and colors, so you can be styling on a hike in nature or while putzing around the city.
Olaplex No. 3 Hair Perfector
Former associate travel editor Hannah Freedman used Olaplex No. 3 on and off for a year. What impressed her most was how well the popular hair mask kept her hair healthy and strong, even after a single wash. Freedman said her hair is typically dry and frizzy, but with Olaplex No. 3, her hair became shiny and vibrant.
Revlon One-Step Volumizer
The Revlon One-Step Volumizer has more than 300,000 reviews on Amazon. It combines styling, drying, and volumizing your hair in one step. Insider contributor Elana Rubin called the Revlon One-Step Volumizer "a game-changer." She had previously tested the famous $400-plus Dyson Airwrap and found this far more affordable Revlon volumizer was comparable.
UGG Fluff Yeah Slipper
Former senior style and beauty editor Maria Del Russo liked how durable and comfy the Ugg Fluffy Yeah Slippers are. Aside from the rubber platform sole and elastic back, the entire slipper is made of sheepskin. Del Russo liked how supportive the shoe felt and would sometimes wear these Uggs on quick trips to the market.
FryAway Cooking Oil Solidifier
The FryAway Cooking Oil Solidifier blew up on TikTok after user @ourfavoritefinds demonstrated how satisfying it can be to use. First of all, you should not pour oil down the drain. And putting it in the trash can get messy. FryAway solidifies the oil so you can easily and safely dispose of it. Kaplan recommended it after finding it worked exactly as advertised.
The Revolution InstaGLO Toaster is about as fancy as toasters get. It has more than 60 presets for making waffles, bagels, Pop-Tarts, English muffins, and toast to your exacting specifications. We tested it for our best toasters guide and ultimately found it didn't perform well enough to justify its $350 price. Still, Savoie thought it was cool enough to buy for her dad, a man who enjoys the finer things in life.
Black+Decker Powerseries Extreme Cordless Stick Vacuum
Stick vacuums are expensive because they can take the place of handheld and upright vacuums. Yet the Black+Decker Powerseries Extreme Cordless Stick Vacuum Cleaner is relatively affordable for how well it works. I tested it for our guide to the best vacuums for pet hair and recommend it because it cleans well on all surfaces, is lightweight, and you can empty the dustbin without making a mess.
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Disclosure: Written and researched by the Insider Reviews team. We highlight products and services you might find interesting. If you buy them, we may get a small share of the revenue from the sale from our partners. We may receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising team. We welcome your feedback. Email us at firstname.lastname@example.org.